Dropshipping is a way of selling products online without needing to buy or store any inventory. Instead, you pass customer orders directly to your supplier, who packs and ships the goods on your behalf. Is dropshipping right for you? Let’s examine the pros and cons. Pro: Low set-up and operating costs Because you don’t need […]
Read MoreTag: optimisation
This page contains articles and post around optimisation of online businesses and domain name portfolios.
How to get user-generated content
User-generated content (UGC) is a catch-all term for when your customers talk positively about your brand on social media. It might be in the form of an Instagram post or reel, something they’ve shared on Facebook or Twitter, a video on Tik-Tok, or a pin on Pinterest. The reason so many brands strive for user-generated […]
Read MoreHow to find content ideas for your small business website
The importance of good content cannot be underestimated when creating or upgrading your small business website. For a start, content plays a huge part in search engine optimisation (SEO), helping search engines decide who to send your way. Once people have arrived at your site, your content convinces them to buy from you. And if […]
Read MoreWhy does my website design look different on mobile?
Is your website design mobile friendly? Once upon a time, websites were only designed to be viewed on computer monitors that were more or less all the same size. But with the advent of the smartphone and the tablet, suddenly websites were accessible from screens of all sizes and shapes – big, small, landscape, portrait, […]
Read MoreWebsite Structure and essential SEO Basics
Understanding the website structure of a website is a key part of a SEO basics. Over the last couple of weeks we have overhauled several customer websites. The initial websites were not created by us; some have been around for several years. They were either created by the customer themselves via a content management system […]
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