How to offer online consultations on your website

Online consultations are no longer just a thing of the future. One silver lining to come from the last couple of years is that people have become much more comfortable meeting virtually. If you run a consulting business, this is good news. Whereas before, your reach may have been limited to local customers and in-person […]

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How to find content ideas for your small business website

The importance of good content cannot be underestimated when creating or upgrading your small business website. For a start, content plays a huge part in search engine optimisation (SEO), helping search engines decide who to send your way. Once people have arrived at your site, your content convinces them to buy from you. And if […]

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Should I outsource my website or go DIY?

In New Zealand, DIY is part of our DNA, but does that count when building a website? Since wartime, when resources were scarce and importing something took months, we’ve been a nation willing to roll up our sleeves and cobble something together ourselves. But is this the right approach when it comes to your small […]

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What should I look for in a web partner?

Whether you have a brick-and-mortar store or your business is entirely online, your website is an invaluable marketing tool, so naturally, a web partner is important. A 2019 GE shopper research study found that 81% of people do research online before making a purchase.  But simply having a website isn’t good enough – it has […]

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How much does it cost to run a website?

Having a website is vital for any small business but how much does it cost? While you do need to outlay a bit of money, it might not cost you as much as you think to create and maintain a stylish online presence. Here’s a breakdown of the costs you can expect to encounter. The […]

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