The best video conferencing tools

With remote working becoming more and more popular video conferencing is becoming a must. It’s increasingly likely that not all of your team members will be in the office simultaneously. Getting everyone together for a staff meeting may not be as easy as it once was – unless you do it virtually. Thankfully, there are […]

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How to do a SWOT analysis on your business idea

SWOT your way to a better business. Launching a new business requires you to make a significant investment, both of your time and your money. The last thing you want is to waste either of them.  Nobody goes into business expecting to fail, but success is often hampered by a lack of foresight and planning. […]

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Marketing – How to identify your target market

Marketing your small business is essential to help it grow and thrive. But unless you target your marketing at the right audience, it’s not likely to be effective. You can spend a lot of money getting your message out to the general masses. However, you’ll maximise your return on investment if you tailor your advertising […]

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What is SEO?

Every heard of SEO? How often do you go beyond page one of the search results when you Google something? Do you ever make it past page three or four?   An old internet joke suggests the best place to hide a dead body is on page two of Google’s search results. Hubspot’s research seems […]

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