In New Zealand, DIY is part of our DNA, but does that count when building a website? Since wartime, when resources were scarce and importing something took months, we’ve been a nation willing to roll up our sleeves and cobble something together ourselves. But is this the right approach when it comes to your small […]
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What should I look for in a web partner?
Whether you have a brick-and-mortar store or your business is entirely online, your website is an invaluable marketing tool, so naturally, a web partner is important. A 2019 GE shopper research study found that 81% of people do research online before making a purchase. But simply having a website isn’t good enough – it has […]
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What’s the best kind of website for my small business?
So, which type of website should you choose for your small business? It doesn’t take much time browsing the internet to realise that not all websites are created equal. Web design is not a one-size-fits-all solution. The type of website you choose has a huge effect on how your customers interact with your business. Below, […]
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Best practices for pricing your products and services
Deciding what to charge for your products or services is one of the most important decisions you need to make when running a business. Charge too much or too little, and you’ll either fail to attract customers or fail to turn a profit. In both cases, this could be a disaster. In this article, we’ll […]
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How to start an online business with no money
We’ve all heard the online business success stories. Hewlett Packard and Google started in a garage. So did 42 Below Vodka. Great ventures often have humble beginnings and frugal budgets. So if you’re keen to start your own online business, don’t be discouraged by a lack of funds. It’s still possible to get up and […]
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