User-generated content (UGC) is a catch-all term for when your customers talk positively about your brand on social media. It might be in the form of an Instagram post or reel, something they’ve shared on Facebook or Twitter, a video on Tik-Tok, or a pin on Pinterest. The reason so many brands strive for user-generated […]
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How to offer online consultations on your website
Online consultations are no longer just a thing of the future. One silver lining to come from the last couple of years is that people have become much more comfortable meeting virtually. If you run a consulting business, this is good news. Whereas before, your reach may have been limited to local customers and in-person […]
Read MoreHow to find content ideas for your small business website
The importance of good content cannot be underestimated when creating or upgrading your small business website. For a start, content plays a huge part in search engine optimisation (SEO), helping search engines decide who to send your way. Once people have arrived at your site, your content convinces them to buy from you. And if […]
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How to set up an online food ordering system
Just like online shopping has boomed, ordering food online and getting it delivered to your door has become increasingly popular in the last couple of years when restaurants and cafes have not always been able to open for dine-in customers. In fact, WordPress recently reported that this market expects to see revenue growth of 16.6 […]
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Seven ways to make money from your website
Whether you have a blog that you started as a hobby, or a page to help people find your small business online, there may be extra ways in which your website can make you money. Here are a few suggestions on how to monetise your site: Sell advertising space By allowing companies like Google to […]
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