SWOT your way to a better business. Launching a new business requires you to make a significant investment, both of your time and your money. The last thing you want is to waste either of them. Nobody goes into business expecting to fail, but success is often hampered by a lack of foresight and planning. […]
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How to find content ideas for your small business website
The importance of good content cannot be underestimated when creating or upgrading your small business website. For a start, content plays a huge part in search engine optimisation (SEO), helping search engines decide who to send your way. Once people have arrived at your site, your content convinces them to buy from you. And if […]
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Are you making these six mistakes with your website design?
Your website may look great but many people make simple mistakes when designing their websites. Is your website attracting viewers and converting them into customers? Or are they clicking away within seconds of arriving on your home page? It can be bewildering when you have an attractive site that isn’t working in the way you […]
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What is the difference between a website and a domain?
Do you know the difference between a website and a domain? Are you ready to take the plunge and get your small business online? If you’ve never had an internet presence before, you might run across some unfamiliar terminology in the process of creating your website. Therefore, it’s a good idea to brush up on […]
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Seven ways to make money from your website
Whether you have a blog that you started as a hobby, or a page to help people find your small business online, there may be extra ways in which your website can make you money. Here are a few suggestions on how to monetise your site: Sell advertising space By allowing companies like Google to […]
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